From: Murray Kester 
Sent: Thursday, 6 April 2006 6:00 PM
To: jo.lim@auda.org.au
Cc: elspeth.ross@auda.org.au
Subject: Re: 

Hi Jo

Just my two cents worth regarding the domain name traffic monetisation which is creeping in. 
Yes, we could indeed sell a few more domains if the existing policies were liberalised further, 
but the name space has a great deal of integrity now which adds immense value to all the stake 
holders in it. By watering down the eligibilty criteria even further we would be heading down 
a slippery slope that will see our com.au/net.au namespace degenerate to the drunken party-like 
condition of the unregulated.com space where anything goes....

However, there is scope to copy what some country code spaces are curently doing  - particularly 
in Asia  - which is to impose strict conditions on the second level domains but offer a 
free-for-all in the top level. Eg. We could keep the existing policies for .com.au which are 
working well and open up the top level to the great unwashed masses. Just a thought... a 
"murray.au" domain would certainly be more commercially viable than a "murray.id.au" domain. I 
know this has been raised in the past, but maybe it's time to place it back onto the agenda. 
While I don't want to see com.au diluted and ruined, I do think that growing the name space by 
other means is good for the industry.

Best regards

Murray Kester
Business Manager
PlanetDomain