.au direct

Australia’s newest namespace, .au direct, launched on 24 March 2022. One year on, it’s making an impact as the second largest namespace in .au, behind only com.au.

Susannah Begbie is an Australian author. She's proven herself an early adopter by choosing Australia’s newest namespace, .au direct, for her website.

Since its launch in March this year, .au direct has become Australia’s second most in-demand namespace after com.au. Learn more about the .au direct domain names that remain in contention under the Priority Allocation Process. 

In auDA’s latest webinar, we provided an update on Australia’s newest namespace, .au direct and the Priority Allocation Process for priority applicants. auDA CEO Rosemary Sinclair AM and Chief Operating Officer Dr Bruce Tonkin hosted the discussion, covering the benefits of .au direct and details about Priority Allocation ahead of its closing date, 20 September 2022.

There are four weeks remaining for existing .au domain name holders (registrants) to take advantage of their priority opportunity to register a .au direct domain name that matches their existing domain names ending in .au.

When it comes to Australian domain names, we know there is a lot of information available. We conducted a quick check of users’ top Google searches about auDA and the .au to highlight topics that are high on your ‘must know’ list.

auDA CEO Rosemary Sinclair talks to Grahame Lynch on the CommsDay Live podcast about the introduction of .au direct, and auDA’s long term plans for the .au domain.

auDA CEO Rosemary Sinclair talks to ABC Radio Illawarra’s Lindsay McDougall about .au direct.

Australia’s newest domain namespace has arrived with the launch of .au direct. For the first time, Australians can now register domain names directly before the .au (e.g. getyour.au) through participating accredited registrars.